APPLE
At the crossroads of art, design, innovation, and technology.
Apple invited Mathieu Forget to Apple Park for the launch of the new iPhone 17 Pro,
granting him exclusive creative access as one of the sixty most influential voices shaping today’s culture.
As part of this VIP experience, Mathieu attended the keynote and was given the unique opportunity to explore Apple Park’s most iconic spaces,
freely expressing his artistic vision and capturing moments through his lens, all #ShotoniPhone.
The collaboration reached its peak with a special encounter with Tim Cook,
where Mathieu captured a powerful photo and video that quickly spread across social media platforms worldwide.
This collaboration led to three major press features and over five million views,
celebrating the organic union of Mathieu’s artistry and Apple’s spirit of innovation.
