GUCCI 100 X MATHIEU FORGET
Dance Travel Machine
In November 2021, luxury brand Gucci celebrates its 100th anniversary, and has asked Mathieu Forget to create a video to mark the occasion.
The Gucci 100 campaign, which celebrates the love of life, features a gallery of characters evolving through different universes, each serving as a musical backdrop for a journey through the past century.
Two weeks of rehearsals, a team of 20 people, the use of a film studio and VFX were necessary for this creation.
The end result will be a 1'30 min video (to watch below) imagined by Mathieu Forget, including 4 dancers at his side, across 5 different eras, outfits, dances and styles of music to present all the styles of the house through time and its evolution.
Film by Forgetmat
